Your Marketing
Science Expert

Meet Carlos

At your finger tips and ready to work, Carlos delivers high impact analysis and insights to you and your marketing team, where you already collaborate.

Insights at Speed

Power your marketing function forward

With a suite of marketing specific data science, analytics, and engineering tools, Carlos delivers accurate and actionable insights in quick, efficient form. Beyond analysis, Carlos' tools are designed to also aid your team with data provenance, capture and piping, unlocking marketing ops efficiency along the way.

easy adoption

Collaborate where you already gather

Bring AI into your workflow without losing the human element. Through native integration in Slack, Carlos turns insights into conversation—ingesting data, transforming it, delivering summaries, plots, and models where your team already collaborates.

Sleep easy

De-risk your decision making

Minimally scoped and entirely secure, the stack that powers Carlos is built by data pros for marketing teams. Rest assured, Carlos never passes your data, communications or insights to our LLM partners, capturing all of the benefit without any of the risk.

Privacy & Capabilities
FAQ

What Carlos shares and what Carlos can do with your data.

What does Carlos see in Slack?
Carlos only has access to channels/threads where it’s installed and to messages/files you directly share or mention it in. It does not scan your entire workspace.
What data is sent to the LLM?
Only what is necessary to select an analysis tool, or engage naturally with a user's conversation. Uploaded datasets are not passed to LLM/AI partners, unlike other agent tools. Carlos passes descriptors of uploaded datasets to LLM/AI partners, allowing them to effectively engage with the dataset without ever receiving a direct data upload.
Does Carlos train on our data?
No. Carlos is configured so your prompts and content are not used to train the underlying models. Data is processed to generate the response you requested, then retained only as minimally necessary for reliability and auditing.
What can Carlos do with our Data?

Intelligence

  • Industry & competitor monitoring
  • PR/news synthesis & weekly readouts

Analytics

  • Trends, WoW/MoM/YoY comps
  • Share-of-total & tactic breakdowns

Forecasting

  • SARIMAX weekly forecasts
  • Exogenous drivers (e.g., spend)

Modeling

  • OLS & LASSO; feature selection & VIF
  • Rolling Bayesian Ridge

Optimization

  • Hill-function diminishing returns
  • Scenario planning & budget tests

Visuals & Workflow

  • Polished plots with headlines
  • Slack-threaded Q&A & alerting

Need stricter controls (e.g., field-level redaction)? We’ll configure per-tenant rules.

How long do you retain data? Can we delete it?
We keep minimal logs for reliability and debugging. Tenant data is isolated and secrets are stored in Google Cloud Secret Manager. You can request deletion at any time, and we can set custom retention by tenant.
How does email ingestion work?
It’s optional and off by default. If enabled, Carlos uses a strict sender whitelist (or domain) and strips names/emails before analysis. You can disable email at any time.
What connected data sources are supported?
CSV uploads and curated warehouse tables (e.g., BigQuery). Carlos only reads the tables/files you specify, and only the fields required for the task.
Security & hosting
Deployed on Google Cloud with per-tenant isolation, least-privilege service accounts, and secret management. We follow the principle of minimal Slack scopes and transparent data use.
Can we set custom terms or a DPA?
Yes—enterprise terms, custom retention, and DPAs are supported. Contact us and we’ll tailor the setup.
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Marketing Science Unlocked

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